Atlassian's premier teamwork event is coming to Hong Kong!

[#1]

We’re thrilled to announce that Atlassian’s premier teamwork event—Team on Tour—is making its way to Hong Kong for the very first time. This is your chance to connect with the Atlassian community, experience the latest innovations, and discover how to drive real impact for your teams.

Event Details
📅 Date: 13 November 2025
📍 Location: Conrad Hong Kong

Why should you attend?

• Explore the future of teamwork: Get hands-on with Atlassian’s newest products and features, designed to solve your team’s everyday challenges and help you work better together.

• See AI in action: Discover how Atlassian’s latest AI capabilities can accelerate decision-making, improve collaboration, and help you achieve faster, better outcomes—no deep technical skills required.

• Connect and network: Meet Atlassian experts one-on-one, exchange ideas with industry peers, and expand your professional network across the global Atlassian community.

Who should join?
Whether you’re a business leader exploring digital transformation or a practitioner looking to optimize your tools for maximum team impact, this complimentary event is designed for you.

Seats are limited and demand is high—reserve yours today.

Join us on 13 November 2025 at Conrad Hong Kong and be part of the premier teamwork event in the city.

Reserve your complimentary seat

We can’t wait to see you there!

[Ollie Guan]

This is a positive development. I hope atlassian can organize a summit in mainland China at the earliest opportunity, as Atlassian is currently losing customers in this region at a concerning rate. For instance, my company, Trip.com, is among those affected, which is not an outcome I wish to see.

Customer Challenges Chinese customers encounter a range of obstacles when using Atlassian products, which can be grouped as follows:

• Lack of Local Presence and Support: No local offices or employees; reliance on partners leads to slower, less effective support.
• Connectivity and Performance Issues: The Great Firewall causes latency and access problems for cloud services.
• Limited Localization: Insufficient Mandarin-language documentation, interfaces, and support.
• Regulatory and Compliance Barriers: No local data centers; data stored overseas raises compliance concerns.
• Payment and Billing Challenges: International payment methods are inconvenient for Chinese customers.
• Integration with Local Ecosystems: Poor compatibility with widely used Chinese enterprise tools.
• Community Engagement and Brand Presence: No commercial events or summits in China for six years; weak brand visibility.
• Dependence on Partners: Partners often lack technical depth and direct access to Atlassian resources, leading to inconsistent service quality.

These challenges have led to dissatisfaction and customer loss, as seen with Trip.com, and highlight the urgent need for a localized, customer-centric approach.