Email notifications for non jira users

[Curiosity]

Hello, Im using jira ondemand and I'm new with it. I'd like to ask if any one knows how to make jira as a support system?

I just need to make jira send notification email to non jira users who send issues to us (via email). This means that these customers don't have jira accounts.

ex:

useremail@domain.com sends to -> support@company.com

after that, notification message should be sent and received. Hoping for suggestions. Thanks in advance

[Curiosity]

to clarify:

useremail@domain.com sends to -> support@company.com

after that, notification message should be received by useremail@domain.com. Hoping for suggestions. Thanks in advance